
This course equips participants with the skills to analyse marketing KPIs and align leadership with impact evaluation, essential for creating performance-driven marketing campaigns.
It focuses on decoding marketing metrics, optimizing ROI, and transforming data into actionable insights to improve marketing effectiveness and efficiency.
Participants will learn strategies to measure campaign success before, during, and after execution, while exploring integrated marketing communication techniques to build high-performing marketing organizations.
Who would benefit?
What will you learn?
Format: Online learning with Student Success officer throughout learning journey
Certification: Certificate of Completion
School: Gordon Institute of Business Science
Duration: 2 months access to the course
Breakdown: 5 – 8 hours per week
Language: English
Learn more about our Credly qualification badges here
Tel: +27 87 023 0888
Cell: +27 71 326 5470
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R4,980.00 (excl. VAT)
Next intake date to be confirmed.
Duration: 8 Weeks
R4,980.00 (excl. VAT)
Next intake date to be confirmed.
Duration: 8 Weeks
R4,980.00 (excl. VAT)
Next intake date to be confirmed.
Duration: 8 Weeks
R4,980.00 (excl. VAT)
Next intake date to be confirmed.
Duration: 8 Weeks
R4,980.00 (excl. VAT)
Next intake date to be confirmed.
Duration: 8 Weeks
R5,860.00 (excl. VAT)
Next intake date to be confirmed.
Duration: 8 Weeks
Ian Rheeder – Marketing and leadership consultant, trainer, and keynote speaker with expertise in neuroscience-based marketing and profit-driven solutions.
lan has a depth of experience in both the marketing and leadership functions. He considers it a privilege to do exactly what he wants to do: sharing this knowledge and experience. lan Rheeder’s core purpose is to make companies more profitable. He does this by using the most relevant consulting business models to best analyse a company’s situation, and thus offers the best market-driven solutions for their profit creation.
This competency is also reflected in the most relevant, up-to-date training programmes, offering unique synergistic leadership in consulting, training and conference keynote addresses (hundreds of references available on request). lan Rheeder uses the latest neuroscience studies to bolster his marketing, sales and leadership programmes.